Wiendrayati, Feny (2005) Hubungan antara faktor informative, persuasive, dan educative dengan nilai iklan pada media televisi : studi kasus iklan kartu cellular FREN by Mobile 8 dan mahasiswa tiga perguruan tinggi swasta terbesar di Yogyakarta. Skripsi thesis, Sanata Dharma University.
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Item Type: | Thesis (Skripsi) |
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Subjects: | H Social Sciences > HY Management |
Divisions: | Faculty of Economics > Department of Management |
Depositing User: | Perpustakaan |
Date Deposited: | 14 Dec 2017 04:14 |
Last Modified: | 14 Dec 2017 04:14 |
URI: | http://repository.usd.ac.id/id/eprint/13577 |
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