Pengaruh persepsi konsumen pada iklan TV terhadap minat beli konsumen : studi kasus pada iklan produk sabun mandi Lifebuoy dan iklan produk handphone Nokia

Chrisanti, Agnes Yuanita (2008) Pengaruh persepsi konsumen pada iklan TV terhadap minat beli konsumen : studi kasus pada iklan produk sabun mandi Lifebuoy dan iklan produk handphone Nokia. Skripsi thesis, Sanata Dharma University.

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Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HY Management
Divisions: Faculty of Economics > Department of Management
Depositing User: Y. Etik Supriyanti
Date Deposited: 25 Jan 2016 06:16
Last Modified: 25 Jan 2016 06:16
URI: http://repository.usd.ac.id/id/eprint/2646

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