Benedicta, Olivia (2018) Pengaruh Word of Mouth Communication, Perceived Quality, Purchase Experience, dan Variety Seeking terhadap perilaku Brand Switching. Kasus pada Lip Product Maybelline New York. Skripsi thesis, Sanata Dharma University.
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| Item Type: | Thesis (Skripsi) | 
|---|---|
| Subjects: | H Social Sciences > HY Management | 
| Divisions: | Faculty of Economics > Department of Management | 
| Depositing User: | Y. Etik Supriyanti | 
| Date Deposited: | 04 Sep 2018 01:26 | 
| Last Modified: | 04 Sep 2018 01:26 | 
| URI: | http://repository.usd.ac.id/id/eprint/31178 | 
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