Pengaruh persepsi konsumen pada kualitas produk dan Brand Image terhadap kecenderungan perpindahan merek (Brand Switching) dalam produk Smartphone. Studi Kasus pada Mahasiswa Kampus 1 Universitas Sanata Dharma Yogyakarta

-, Purwati (2018) Pengaruh persepsi konsumen pada kualitas produk dan Brand Image terhadap kecenderungan perpindahan merek (Brand Switching) dalam produk Smartphone. Studi Kasus pada Mahasiswa Kampus 1 Universitas Sanata Dharma Yogyakarta. Skripsi thesis, Sanata Dharma University.

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Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HY Management
Divisions: Faculty of Economics > Department of Management
Depositing User: Y. Etik Supriyanti
Date Deposited: 26 Sep 2018 02:43
Last Modified: 26 Sep 2018 02:43
URI: http://repository.usd.ac.id/id/eprint/31454

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