The Conceptualization and Development of Advertisement-The Conceptualization and Development of AdvertisementEvoked Imagination Scale Evoked Imagination Scale

Dewi, Ike Janita and Swee Hoon Ang, Swee Hoon Ang (2015) The Conceptualization and Development of Advertisement-The Conceptualization and Development of AdvertisementEvoked Imagination Scale Evoked Imagination Scale. Asia Marketing Journal, 17 (2). pp. 15-37. ISSN 2765-6500

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Item Type: Article
Subjects: H Social Sciences > HY Management
Divisions: Graduate Programs > Management
Depositing User: Y. Etik Supriyanti
Date Deposited: 07 Feb 2023 04:40
Last Modified: 07 Feb 2023 04:40
URI: http://repository.usd.ac.id/id/eprint/45543

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