Pengaruh Social Media Marketing, Celebrity Endorsement dan E-WOM Terhadap Purchase Intention Konsumen Gen Z dengan Brand Trust Sebagai Variabel Mediasi Pada Skincare Skintific.

Pakpahan, Nava Laurensia (2025) Pengaruh Social Media Marketing, Celebrity Endorsement dan E-WOM Terhadap Purchase Intention Konsumen Gen Z dengan Brand Trust Sebagai Variabel Mediasi Pada Skincare Skintific. Skripsi thesis, Sanata Dharma University.

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Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HY Management
Divisions: Faculty of Economics > Department of Management
Depositing User: Maria Yovita Qwartiti
Date Deposited: 03 Sep 2025 05:49
Last Modified: 03 Sep 2025 05:49
URI: http://repository.usd.ac.id/id/eprint/56190

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