Pengaruh iklan dan brand image terhadap minat beli konsumen, dengan brand image sebagai variabel mediasi: kasus calon konsumen shampoo dove di pusat perbelanjaan: Gardena Department Store

-, Veronika (2016) Pengaruh iklan dan brand image terhadap minat beli konsumen, dengan brand image sebagai variabel mediasi: kasus calon konsumen shampoo dove di pusat perbelanjaan: Gardena Department Store. Skripsi thesis, Sanata Dharma University.

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Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HY Management
Divisions: Faculty of Economics > Department of Management
Depositing User: Y. Etik Supriyanti
Date Deposited: 22 Jun 2016 02:26
Last Modified: 22 Jun 2016 02:26
URI: http://repository.usd.ac.id/id/eprint/5929

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