Items where Author is "-, Purwati"

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-, Purwati (2018) Pengaruh persepsi konsumen pada kualitas produk dan Brand Image terhadap kecenderungan perpindahan merek (Brand Switching) dalam produk Smartphone. Studi Kasus pada Mahasiswa Kampus 1 Universitas Sanata Dharma Yogyakarta. Skripsi thesis, Sanata Dharma University.

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