library@usd.ac.id
Panel Repository
Logo Universitas Sanata Dharma Repositori USDUniversitas Sanata Dharma Yogyakarta

Items where Author is "Ang, Swee Hoon"

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0
Group by: Item Type | No Grouping
Number of items: 1.

Dewi, Ike Janita and Ang, Swee Hoon (2020) Assessing the Imagination Scale’s Nomological Validity: Effect of Hedonic versus Utilitarian Product Types and Abstract versus Concrete Advertising Execution. Gadjah Mada International Journal of Business, 22 (2). pp. 118-136. ISSN Print 1411-1128 Online 2338-7238

This list was generated on Wed Oct 21 10:32:32 2026 UTC.
Repositori USDPerpustakaan Universitas Sanata Dharma
Sekretariat 0274-880137 Ext: 1538 628112652539 library@usd.ac.id

Telusur

Layanan

Informasi

  • Kampus 2Jl. Affandi, Mrican, Caturtunggal, Kec. Depok, Kabupaten Sleman, Daerah Istimewa Yogyakarta 55281
  • PelayananSenin–Jumat, 07.30–21.00 WIB
    Sabtu, 08.00–12.30 WIB
    Libur kampus tutup.
© 2026 Perpustakaan Universitas Sanata Dharma. Hak cipta karya tetap pada penulis masing-masing. KebijakanOAI-PMHRSSDijalankan dengan EPrints