Items where Author is "Kunda, Henita Susanti"

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Kunda, Henita Susanti (2022) Pengaruh persepsi harga, kualitas produk, dan duta merek terhadap loyalitas konsumen dengan kepuasan konsumen sebagai variabel mediasi (Studi pada Konsumen Kosmetik Scarlett di Daerah Istimewa Yogyakarta). Skripsi thesis, Sanata Dharma University.

Kunda, Henita Susanti and Tri Rahmawati, Christina Heti and Kristia, Kristia (2022) Price perception, product quality, brand ambassadors, and consumer loyalty: the mediation of consumer satisfaction in Scarlett Cosmetics. Jurnal Manajemen, 12 (2). pp. 242-256. ISSN 2088-7698 (Print); 2541-4348 (Online)

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