Items where Author is "Mustikasari, Grasia Nilam Wina"

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Thesis

Mustikasari, Grasia Nilam Wina (2012) Pengaruh asosiasi merek terhadap ekuitas merek dengan citra merek dan sikap merek sebagai variabel antara : studi kasus pada produk merchandise di Kedai Digital. Skripsi thesis, Sanata Dharma University.

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