Items where Author is "Pricilia, Laurene"

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Thesis

Pricilia, Laurene (2021) Pengaruh harga, citra merek, dan kualitas produk terhadap keputusan pembelian dengan kepuasan konsumen sebagai variabel mediasi (studi pada mahasiswa Universitas Sanata Dharma Yogyakarta konsumen sabun mandi Lifebuoy). Skripsi thesis, Sanata Dharma University.

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