Items where Author is "Susanto, Heru"

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Susanto, Heru (2008) Analisis efektivitas iklan minuman energi ``extra joss`` melalui media televisi dengan menggunakan consumer decision model [CDM] : studi kasus pada mahasiswa Fakultas Ekonomi [prodi Manajemen dan Akuntansi] Universitas Sanata Dharma. Skripsi thesis, Sanata Dharma University.

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