Interaktivitas dan persuasi: pengaruh jenis pesan dan keterlibatan dengan produk pada efek eWOM : studi kasus pada Kaskusers Indonesia dalam forum Kaskus

Asthaginawan, I Gede (2012) Interaktivitas dan persuasi: pengaruh jenis pesan dan keterlibatan dengan produk pada efek eWOM : studi kasus pada Kaskusers Indonesia dalam forum Kaskus. Skripsi thesis, Sanata Dharma University.

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Item Type:	Thesis (Skripsi)
Subjects:	H Social Sciences > HY Management
Divisions:	Faculty of Economics > Department of Management
Depositing User:	Perpustakaan
Date Deposited:	09 Jan 2018 03:00
Last Modified:	09 Jan 2018 03:00
URI:	http://repository.usd.ac.id/id/eprint/14834

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