Pengaruh ketidakpuasan konsumen atas kualitas produk, merek dan harga pada keputusan brand switching. Studi kasus pada mahasiswa yang melakukan brand switching Handphone di Universitas Sanata Dharma dan AA YKPN

Siahaan, Elvida Alfiyanti (2021) Pengaruh ketidakpuasan konsumen atas kualitas produk, merek dan harga pada keputusan brand switching. Studi kasus pada mahasiswa yang melakukan brand switching Handphone di Universitas Sanata Dharma dan AA YKPN. Skripsi thesis, Sanata Dharma University.

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Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HY Management
Divisions: Faculty of Economics > Department of Management
Depositing User: Y. Etik Supriyanti
Date Deposited: 31 Aug 2021 04:21
Last Modified: 31 Aug 2021 04:21
URI: http://repository.usd.ac.id/id/eprint/40416

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