Pengaruh hedonic shopping motivation, shopping lifestyle, dan sales promotion terhadap impulse buying pada e-commerce shopee

Lestari, Sri Katrina Bangnga and Ernawati, Maria Theresia and Pranatasari, Fransisca Desiana (2023) Pengaruh hedonic shopping motivation, shopping lifestyle, dan sales promotion terhadap impulse buying pada e-commerce shopee. Business Management Journal, 19 (2). pp. 163-172. ISSN p-ISSN: 1907-0896 e-ISSN: 2598-6775

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Item Type: Article
Subjects: H Social Sciences > HY Management
Divisions: Faculty of Economics > Department of Management
Depositing User: Y. Etik Supriyanti
Date Deposited: 18 Oct 2023 01:01
Last Modified: 18 Oct 2023 01:01
URI: http://repository.usd.ac.id/id/eprint/48666

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