The Influence of Product Quality and Price on Purchasing Decisions: Brand Image as Mediation

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The Influence of Product Quality and Price on Purchasing Decisions: Brand Image as Mediation

Rahmawati, Christina Heti Tri and Solagracia, Stella (2024) The Influence of Product Quality and Price on Purchasing Decisions: Brand Image as Mediation. Journal of Business and Applied Management.

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Item Type	Article
Subjects	H Social Sciences > HY Management
Divisions	Faculty of Economics > Department of Management
Date Deposited	28 Nov 2024 09:47
Last Modified	28 Nov 2024 09:47
URI	https://repository.usd.ac.id/id/eprint/52333

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