Pengaruh Shopping Lifestyle, E-Wom, dan FOMO Terhadap Impulse Buying Konsumen Produk Fashion Generasi Z Melalui Mediasi Brand Image

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Pengaruh Shopping Lifestyle, E-Wom, dan FOMO Terhadap Impulse Buying Konsumen Produk Fashion Generasi Z Melalui Mediasi Brand Image

JURO, ADRIANUS FERRE MAHENDRA (2026) Pengaruh Shopping Lifestyle, E-Wom, dan FOMO Terhadap Impulse Buying Konsumen Produk Fashion Generasi Z Melalui Mediasi Brand Image. Skripsi thesis, Sanata Dharma University.

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Informasi Item

Item Type	Thesis (Skripsi)
Subjects	H Social Sciences > HY Management
Divisions	Faculty of Economics > Department of Management
Date Deposited	14 Sep 2026 05:38
Last Modified	14 Sep 2026 05:38
URI	https://repository.usd.ac.id/id/eprint/59916

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